We are doing a marketing experiment as a big and important (to us) campaign. Our focus is on developing some new sites, then making these sites into participants. In short, we are going to give 3 choices to the web visitor and will document through analytics which link is the most desired.

Why do we do experiments? We do them in order to better equipped with knowledge that in turn will make it possible for us to create content in a manner that is most favored.

It is going to take a while to get this project up and running because there are three new sites that are needed and unfortunately our bandwidth is at its limit. When things settle down a little bit we’ll get right to it. So checkback often!